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Five Frugal Promotions for the Cost-Savvy Consumer

Feb 25

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...

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Case Study: A New Way to Do Cross-Promotions

Feb 18

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...

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Branding 101: What Makes a Brand Powerful

Feb 11

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Case Study: Real Modern Recognition

Feb 03

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s yea...

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The Science Behind a Promotional Plushie

Jan 27

I lied. There is no science. Only fuzziness! The truth is…there is no science behind a perfect promotional plushie, just fuzziness, and love. And as a plushie connoisseur from the day I was bo...

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6 Rootin’ Tootin’ Country Western Products

Jan 19

Country Western isn’t just a type of music genre, it’s become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settl...

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The Power of Perceived Value

Jan 12

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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6 Purr-fect Promo Products for Cat Lovers

Jan 04

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

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The Secrets to Attracting Ideal Customers

Dec 28, 2023

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

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Just The Essentials: 6 Promo Essentials Everyone Needs

Dec 20, 2023

Sometimes, the best promotional tools are just the essentials! These products are the perfect items to have on hand for those last-minute meetings, sales calls, and more! Red & Black Desk Pad ...

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Case Study: Snap a Pic!

Dec 13, 2023

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography stud...

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Let's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More

Dec 05, 2023

Physical fitness is an integral part of leading a healthy life, but it’s not always easy to accomplish on one’s own! That’s where personal trainers, gyms, and fitness classes come in...

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6 Promotional Products for Religious Institutions

Nov 28, 2023

Religion and spirituality are shared experiences that bring communities together, and promotional products are a great way to help get your message to those who want to hear it. Whether you’re l...

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Case Study: Keep Warm Buddy Set

Nov 21, 2023

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

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Check Up On Your Hospital Essentials: 6 Promo Products For Hospitals

Nov 13, 2023

Hospitals are an essential part of our communities! From providing emergency services to someone who isn't feeling well or injured to providing services such as nutrition education, researching illnes...

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A Quick Guide to Promotional Bags

Nov 06, 2023

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

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Case Study: Jot It Down

Oct 29, 2023

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

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6 Promo Products to Freshen Up Your Employees' Wardrobes

Oct 22, 2023

The Voyager Jacket Go ahead, chart a course for adventure! This waterproof breathable, packable rain jacket is the right choice for any destination and will be your new favorite travel companion. ...

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6 Promo Products for a Turkey-Tastic Thanksgiving

Oct 15, 2023

Thanksgiving may be frequently overlooked during the holiday season, between Halloween and Christmas, but it’s many folks’ favorite holiday. On Thanksgiving, families get together to share...

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5 Promo Products That Are Bright, Light, and Ready to Excite

Oct 07, 2023

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...

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Case Study: Write to Paradise!

Sep 30, 2023

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for comple...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Sep 22, 2023

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...

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6 Mood-Boosting Promo Products to Beat the Winter Blues

Sep 15, 2023

Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...

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Case Study: Raise Your Glass

Sep 08, 2023

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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Say Cheese!

Aug 31, 2023

Can’t get enough of this milk-based product we call cheese? Whether it’s presented on a charcuterie board or straight off the wheel, cheese is a delectable treat for us all (as long as you...

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It's a Bird, It's a Plane, No… It's SUPER PROMO!

Aug 24, 2023

Transform any event to celebrate everyday superheroes. From the great heroes around us to those aspiring to become a superhero one day, these promo products can take your fundraiser to the next level!...

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Tried and True: Classic Promotional Products

Aug 16, 2023

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perhaps ...

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Never Get Cold with These 5 Unique Sweatshirts

Aug 09, 2023

A cozy sweatshirt is perfect for those cold office days or a trip to the mountains. Since athleisure is all the rage nowadays, take part in this trend with a warm sweatshirt. Here are a few options t...

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Hip Hip Hooray for Education!

Aug 02, 2023

Are you looking for a fun way to show off your school spirit? Whether you are at an elementary school, middle school, high school, or college, these promotional products are sure to be a big hit with ...

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How to Create Buzz Around a Launch With Promo Products

Jul 25, 2023

So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this laun...

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11 Promo Products for an Active Lifestyle

Jul 18, 2023

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

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Ready for Adventure: First Aid & Emergency Kits

Jul 11, 2023

We know how important it is to stay prepared for the unexpected. Whether your car breaks down or you're caught in a storm, emergency kits are essential tools to have on hand. Keep your clients or your...

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Mindfulness and the Workplace

Jul 03, 2023

“Mindfulness” has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really me...

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6 Retro Products That Are a Blast From the Past

Jun 26, 2023

No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...

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7 Promotional Products for When You’re Feeling Lucky

Jun 19, 2023

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...

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The Power of Promo: Why People Love Freebies

Jun 11, 2023

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

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Bamboo: It's Not Just for Pandas!

Jun 04, 2023

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable res...

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5 Unique Products for Healthcare

May 28, 2023

When you think about creating a fundraiser or give-back event involving healthcare, what kind of promo items come to mind? Today, I’ve found five unique healthcare promo products that are sure t...

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Case Study: A Race to Remember

May 20, 2023

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...

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Why Direct Mail is Your Marketing Superpower in 2023

May 18, 2023

In a world of digital villains and clickbait schemes, it's easy to overlook the power of direct mail. However, direct mail can be your secret marketing weapon, even in 2023. Here's why: The Power ...

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6 Promo Products for the Great Outdoors

May 13, 2023

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

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Yes, There's a Difference: Everything You Need to Know About Pens

May 05, 2023

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Apr 28, 2023

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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7 Accessories Every Car Owner Needs

Apr 21, 2023

It’s just a fact of life: everyone loves cool car accessories. Neat stuff to make life commuting on the road a little bit safer and more convenient. Whether your client is a car dealer, car deta...

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Case Study: A Wedded Keepsake

Apr 14, 2023

Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...

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Case Study: Brighten Their Day

Apr 07, 2023

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...

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4 Products to Help Save the Rainforests

Mar 30, 2023

Did you know that a new animal species is discovered in the Amazon Rainforest every two days? From pink dolphins to black caimans to jaguars and tiny frogs, the rainforest is home to some of the world...

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Old School vs. New School Promo Products

Mar 23, 2023

It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...

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No Fin Can Compare to These Shark Products

Mar 16, 2023

Sharks are some of the ocean's most beautiful creatures. With over 500 species and more being discovered, the world of sharks is absolutely fascinating, from the deep sea Greenland Shark which can liv...

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Case Study: A Not-So-Silly Idea

Mar 09, 2023

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...

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5 Quick Pick-Me-Ups You Can Send Your Employees at Home Right Now

Mar 02, 2023

Show your staff some much needed appreciation while they work from home with these inexpensive and mailable products. While many people are getting used to the “new normal” of working fro...

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6 Things You're Missing Out on by Not Using Promotional Products

Feb 23, 2023

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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6 Morning Routine Products That Will Wake Anyone Up

Feb 15, 2023

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

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Case Study: Stick to the Schedule

Feb 08, 2023

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

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Case Study: Practice Putting

Feb 01, 2023

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...

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Case Study: Happy to Hang Around

Jan 25, 2023

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

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Cheers! Let’s Sell More Beer!

Jan 18, 2023

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...

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6 Things You Need on Your Desk

Jan 11, 2023

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Case Study: Wave Hello to Recognition

Jan 03, 2023

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip ...

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Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Dec 27, 2022

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you’d love to snag an advertising deal with? Brands like ...

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Case Study: Paw-se and Appreciate the Little Things

Dec 19, 2022

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: When...

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Case Study: A Shoe-In

Dec 12, 2022

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate level....

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6 Products to Include in Every Holiday Gift Basket

Dec 04, 2022

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

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Case Study: It Takes a Village

Nov 26, 2022

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...

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5 Unique Holiday Gifts to Beat the Boredom

Nov 19, 2022

When it comes to gift-giving, there are always the same things people go for: blankets, socks, cheese baskets, candles... and it can get a little repetitive! We wanted to help defeat the boredom of gi...

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Lanyards: Everything You Need to Know

Nov 12, 2022

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

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Case Study: You Can Count on Us

Nov 04, 2022

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

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5 Toys for the Kid at Heart

Oct 27, 2022

There's something special about receiving a toy that brings out the kid in all of us - whether you're 5 or 55! Adding a little childhood fun to your client's day will surely help them remember your na...

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Get in Gear With These Automotive Promo Products

Oct 20, 2022

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

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Case Study: An Icy Cool Promotion

Oct 13, 2022

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...

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Clean Desk, Happy Desk!

Oct 05, 2022

An organized desk is a happy desk and the perfect time to clean and reorganize your desk is at the beginning of the new quarter! Whether it's Q1 or Q4 – sometimes filing away old projects, dusti...

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6 High-Tech Promotional Products

Sep 28, 2022

It seems like there are new cutting-edge gadgets coming to market every day. It’s getting hard to keep up with what is really going to make your life easier and what’s just hype. We&rsquo...

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Case Study: Promo'd to a Tee

Sep 21, 2022

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities. T...

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12 Coolest Squeeze Products to Relieve Your Stress

Sep 13, 2022

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well beyond...

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Game On: 10 Promo Product Games We Love!

Sep 06, 2022

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

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10 Tweetable Quotes for Motivation

Aug 30, 2022

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

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5 Military Themed Promotional Products

Aug 22, 2022

We’ve got camouflage. We’ve got utility. We’ve got plenty of “olive drab” to go around. If you are looking for products that appeal to military personnel and their famili...

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Case Study: Life of the Mardi

Aug 15, 2022

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...

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Case Study: You've Got the Power

Aug 08, 2022

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...

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Tricor Is Now A Certified Women-Owned Business

Aug 01, 2022

It's Official! Tricor is Now A Certified Women-Owned Business. Tricor is proud to announce that we have received certification by the Women Business Enterprise (WBE) pro...

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8 Promotional Products That Grow!

Jul 31, 2022

Now, more than ever, people are looking toward eco-friendly companies. They want to know what their favorite brands are doing for sustainability and limiting their carbon footprint. So we picked eig...

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Case Study: The Techno Pup!

Jul 24, 2022

A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing eve...

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Case Study: Sharper Students

Jul 17, 2022

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

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8 Promo Products That Will Kick Start Your Goals

Jul 09, 2022

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physical...

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6 Hot Products for the Grill Master

Jul 02, 2022

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&rsqu...

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7 Fitness Promotional Products to Help You Stay in Shape

Jun 24, 2022

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...

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Your Product Decorating Questions Answered

Jun 17, 2022

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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Case Study: The Big Picture

Jun 10, 2022

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Jun 02, 2022

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

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Case Study: Keeping it All Together

May 18, 2022

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...

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5 Invaluable Marketing Books to Help Grow Your Brand

May 11, 2022

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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The Value of Custom Packaging

May 03, 2022

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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Case Study: Do the Wave

Apr 26, 2022

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...

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Case Study: Zip It Up

Apr 18, 2022

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

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Case Study: This Event Needs More Cowbell

Apr 11, 2022

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...

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6 Promotional Products for Music Lovers

Apr 03, 2022

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

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5 Promotional Products for Firemen and Fire Departments

Mar 27, 2022

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...

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6 Benefits of Customer Loyalty Programs

Mar 19, 2022

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into g...

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Case Study: Do a Double Take

Mar 12, 2022

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...

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Case Study: It’s a Date!

Mar 05, 2022

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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12 Promotional Products for Safe Travels

Feb 26, 2022

Whether you’re traveling by plane or by car, it’s important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is b...

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6 Budget-Friendly Products to Drive High-End Sales

Feb 18, 2022

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and leave...

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Braving Campground Antics with the SAHARA Sports Bottle

Feb 11, 2022

Camping isn’t always a vacation, y’all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free R...

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Everything You Need to Know About Flash Drives

Feb 04, 2022

In today’s digital age, where everything is stored in the cloud, you may think that flash drives have gone the way of the floppy disc. But we’re here to tell you that these handy little ha...

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7 Promotional Products Perfect for Weddings

Jan 28, 2022

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...

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10 Promotional Products for Healthy Living

Jan 20, 2022

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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8 Promotional Products to Win Game Day

Jan 13, 2022

From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...

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Case Study: The Write Way

Jan 05, 2022

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...

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Must-Have Promotional Products for the Real Estate Industry

Dec 29, 2021

Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a direc...

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Case Study: Fresh Mesh Promotions

Dec 22, 2021

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....

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Beyond PPE: 6 Feel-Good Promo Products for Hospitals

Dec 14, 2021

Although 2020 has been over-saturated with PPE products, hospitals and medical offices still seek other promo product ideas (beyond PPE) to pass out to patients, nurses, and visitors. Whether being...

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Our Top 10 Favorite Eco-Friendly Products

Dec 07, 2021

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

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Let's Get Physical With These Activewear Promo Products

Nov 30, 2021

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...

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Tasty Products to Satisfy a Sweet Tooth

Nov 23, 2021

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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Words Have Power: Why Copywriting Matters for Your Business?

Nov 16, 2021

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...

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3 Simple Ways to Boost Your Mood Right Now

Nov 08, 2021

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re st...

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Your Guide to Drinkware

Nov 01, 2021

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

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How to Put Together an Onboarding Kit

Oct 25, 2021

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

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7 Sources to Boost Your Creativity

Oct 18, 2021

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...

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7 Camping Promotional Products for the Great Outdoors

Oct 11, 2021

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great o...

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Case Study: Back in Business

Oct 04, 2021

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...

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Customer Experience + Branding: The Relationship Goals of Marketing

Sep 27, 2021

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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Case Study: "Single Use" Pens for COVID-19

Sep 20, 2021

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...

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Case Study: Too Hot to Jot

Sep 13, 2021

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

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Case Study: Attract New Customers

Sep 05, 2021

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

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Case Study: Safety First

Aug 29, 2021

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

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Case Study: Staying Safe for Back-to-School

Aug 22, 2021

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....

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12 Perfect Pediatric Products for Babies

Aug 14, 2021

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there’s a lot to procure and prepare bef...

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Case Study: Fun in the Sun

Aug 07, 2021

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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8 Corporate Gifts for Your Employees

Jul 31, 2021

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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Case Study: Make a Spectacle

Jul 23, 2021

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

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Case Study: Info in a Flash

Jul 16, 2021

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

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Corporate Social Responsibility and the Beauty of Giving Back

Jul 08, 2021

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Jul 01, 2021

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a coupl...

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5 Environmentally-Friendly Promotional Products

Jun 24, 2021

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

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Case Study: Keep it Sweet

Jun 17, 2021

Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreciati...

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Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

Jun 10, 2021

What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all th...

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Case Study: Good Deeds for Kids in Need

Jun 02, 2021

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising ...

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Case Study: Celebrate Milestones

May 26, 2021

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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Case Study: Insuring Happy Employees

May 19, 2021

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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Case Study: A Prom Ticket Keepsake

May 11, 2021

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...

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What’s Up With Unboxing Videos? The Trend You Must Try

May 04, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...

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How to be an Empathetic Leader and Still Get the Job Done

Apr 27, 2021

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...

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Print's Not Dead: How Print Products Can Work for You

Apr 19, 2021

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

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6 Reasons You Need a Company Store

Apr 12, 2021

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and complet...

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Case Study: It's Raining Cats and Dogs

Apr 05, 2021

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...

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6 Fun Products for Keeping Kids Occupied at Home

Mar 29, 2021

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

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Case Study: The Write Stuff

Mar 22, 2021

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...

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Case Study: Yes, We Can!

Mar 15, 2021

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...

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Case Study: A

Mar 07, 2021

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

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9 Promotional Products for Tech Wizards

Feb 28, 2021

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

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Case Study: Roll Up in Style

Feb 21, 2021

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...

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Case Study: The Weather is Snow Joke

Feb 14, 2021

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...

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Case Study: Improve Sales and Traffic

Feb 07, 2021

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Case Study: I Was Framed!

Jan 31, 2021

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...

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Case Study: Jamming Out

Jan 24, 2021

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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Case Study: These Calendars Aren't Week

Jan 17, 2021

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Jan 09, 2021

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

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Case Study: Computer Repair At Your Fuzzy Fingertips

Jan 02, 2021

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

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Case Study: Success on Campus

Dec 26, 2020

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...

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5 Tips for Boosting Social Media Engagement

Dec 19, 2020

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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5 Promo Products to Make Your Office Safer for Employees

Dec 11, 2020

As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that...

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Case Study: Wave Hello to Promotions

Dec 04, 2020

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient would...

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Case Study: A Spoon-taneous Promotion

Nov 27, 2020

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...

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Case Study: Guess the Flavor Lip Balm

Nov 19, 2020

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

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Case Study: A Picture is Worth...a Nice Donation

Nov 12, 2020

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...

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Graphic Design Terms Everyone Should Know

Nov 04, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...

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Your Guide to Promotional Shirts

Oct 28, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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Why You Need Promotional Products

Oct 21, 2020

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Oct 14, 2020

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

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5 Steps to Achieving Your Goals

Oct 06, 2020

If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...

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Case Study: It's in the Bag

Sep 29, 2020

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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Case Study: Where Has Your Pen Been?

Sep 22, 2020

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

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Case Study: Look, Ma, No Hands!

Sep 15, 2020

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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Case Study: Calendar Puns are Week

Sep 08, 2020

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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Case Study: Boosting Trade Show Booth Traffic

Aug 31, 2020

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

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6 Helpful Tips to Address Unhappy Customers

Aug 24, 2020

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...

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School's in Session: 7 Essential Supplies for Students

Aug 17, 2020

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...

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Case Study: Beach Balls? Bingo!

Aug 09, 2020

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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5 Healthy Tips for Business Trips

Aug 02, 2020

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

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Case Study: Sometimes You Just Need to Vent

Jul 26, 2020

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...

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7 Promotional Products For Those On the Go

Jul 19, 2020

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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Case Study: Pull Up a Chair and Stay Awhile

Jul 11, 2020

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

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Graphic Design Terms Everyone Should Know

Jul 04, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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8 Dental Products That Will Make You Smile

Jun 27, 2020

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

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6 Promotional Products to Fit Your Budget

Jun 20, 2020

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

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How to Manage the Workload of a Leader

Jun 13, 2020

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

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6 Calming Products for Skincare Lovers

Jun 06, 2020

The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...

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How Promo Products Can Tell Your Brand's Story

May 29, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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Case Study: Charity Fundraiser

May 22, 2020

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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Case Study: Plastics Make it Possible

May 15, 2020

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

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5 Unique Rainy-Day Promotional Products to Keep You Covered!

May 08, 2020

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...

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Case Study: Employee Appreciation Gift

May 01, 2020

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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Case Study: Getting Bent out of Shape for More Business

Apr 24, 2020

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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30 Quotes That Will Motivate You to Succeed

Apr 17, 2020

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

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You Need More Cowbell

Apr 09, 2020

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

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10 Luxurious Products for Your VIP Customers

Apr 02, 2020

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Mar 25, 2020

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

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Your Graphic & Web Design Cheat Sheet

Mar 18, 2020

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

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Case Study: Lunchtime Loot

Mar 11, 2020

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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A Lunch That Packs a Punch

Mar 04, 2020

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

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How to Gain Inspiration in 5 Minutes

Feb 26, 2020

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

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Here Are Our Votes For The Best Political Promotional Product Staples

Feb 19, 2020

Whether you are right or left, red or blue, or somewhere in the middle, if you’re in need of political promotional product staples, we've got some great candidates for you! Yard Signs ...

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Your Brand Is Your Business - Market It!

Feb 11, 2020

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Case Study: Rock out on the Run

Feb 04, 2020

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

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5 Simple Tips to Organize and Run Effective Meetings

Jan 28, 2020

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

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6 Promotional Products That Put Safety First

Jan 21, 2020

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...

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Perk up Your Promotions With These 6 Coffee Products

Jan 14, 2020

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...

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